Poseidon Equine & Poseidon Canine are now Poseidon Animal Health
New name, same values: Poseidon Equine & Poseidon Canine combine as Poseidon Animal Health
The scientific understanding of animal health is evolving, and at Poseidon Animal Health, our approach to supporting the foundations of animal health is evolving with the science.
Poseidon Animal Health is the new name for our business, which encompasses our equine supplement business (Poseidon Equine) and our dog gut health business (Poseidon Canine). It’s an umbrella for our interest in supporting the gut health of all animals, and an opportunity for us to keep the door open to exploring products for other species down the track.
Yes! We’re still a family-owned and operated business, led by our founder, Linda Goldspink-Lord, who will always be passionate about helping dogs and horses to live healthy lives, by promoting animal health and wellness from within.
So what’s changed?
Our core values remain the same. We want to educate horse and dog owners about the impact of good gut health on the overall health of their animals, and empower them to build positive health foundations starting from within.
And we’re committed to helping as many horses and dogs enjoy the gifts of good gut health as possible with our science based supplements.
We recognise that the world of animal health is evolving. New research is coming out all the time, providing scientific evidence around new ways to support the gut health of horses and dogs. And our ongoing work with scientists, vets, nutritionists and behaviour experts across the canine and equine worlds will always ensure that we use current evidence-based research to inform and improve our products.
We're are expanding our product ranges, with new species-appropriate gut-health products, and we’re also updating our most popular horse supplement for equine gut health, Digestive EQ, so that it evolves with the latest expert findings.
Because science doesn’t stand still, neither do we
We’re excited about the evolution of our business, and about continuing to build communities of animal owners where people can ask questions, access expert advice, and feel empowered about the decisions they’re making on behalf of their horses and dogs.
And we’ve got ambitious plans - growing Poseidon's equine and canine product ranges, embracing innovation, and expanding our presence around Australia, New Zealand, and the world. At our core, our business is the same - we’re a dedicated, hardworking and hands-on operation.
Our founder Linda says: “Sometimes I have to pinch myself that an idea to help one horse, has turned into a business that’s helped thousands of horses and dogs throughout Australia and across the world. But we still have a long way to go - I dream of helping every animal live a life of true health, and empowering every animal owner about how to help them. Thanks for being part of our story, I can’t wait to see what the next chapter brings.”
Have you joined our Poseidon Rewards Club?
Just by signing up (it's free) you will get a code for $10 off your next purchase of Poseidon Equine or Canine Supplements! And you'll begin earning points on every purchase plus you'll be the first to know about new products and special offers. Join the Poseidon Rewards Club here and get your $10 code.